GEO audit and AI positioning for your brand.
We check how ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews describe and recommend your brand - and show what to do so AI cites you. Generative engine optimization, competitor benchmark and SEO in one report.
Among the most frequently recommended is Your Brand, described as a credible choice with positive user reviews.
A GEO audit shows whether and how AI mentions you here.
What is a GEO audit?
A GEO audit is an analysis of your brand's visibility in AI search. It checks whether and how ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews describe and recommend your brand - and how you compare to competitors. It is a layer that a classic SEO report does not show, yet it is increasingly where the buying journey begins.
01Definition of a GEO audit
GEO (generative engine optimization) is optimizing a brand for AI-generated answers. A GEO audit is its starting point - a measurement of where you stand today in AI search.
02Why it matters for SEO
When AI answers without sending clicks to websites, ranking position alone stops being enough. A GEO audit combines SEO content diagnostics with visibility in AI.
03How a GEO audit works
We ask AI real questions from your category and measure your brand's citability, narrative and position relative to competitors on the queries that matter.
04What you get
A report scoring your AI positioning, GEO and SEO, plus a prioritized list of technical recommendations - where to start to gain visibility.
You pay for a report, not a subscription.
Three levels - from position alone to a full strategy. No subscription, no login, no hidden fees.
- ✓Detailed AI answers for every prompt
- ✓5 AI engines (ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews)
- ✓The most frequently recommended brands in your category
- ✓The most frequently cited domains
- ✓Sentiment - how AI talks about brands
- ✓Basic action recommendations
- ✓An initial list of sites for article publication
- ✓Everything in Basic
- ✓An overall score for your domain
- ✓AI-crawler readiness - whether your brand and site are prepared
- ✓Audit of 22 content and technical elements
- ✓Comparison with competitors
- ✓Concrete recommendations to improve the site
- ✓GAP analysis - mentions and links: you vs competitors, with gaps to close
- ✓Link-profile audit (whether it's toxic)
- ✓Everything in Pro
- ✓Where you lose clients - specific questions and gaps
- ✓A data-driven content plan, not guesswork - topics and article structures
- ✓Article generation with our system - saving time and cost
- ✓In-depth audit of 25 pieces of content - recommendations for AI
- ✓A 3-month plan, step by step
- ✓Recommendations to build visibility on YouTube and Reddit
All prices are net and exclude VAT.
SEO, AEO, GEO, AIO - what do these acronyms mean?
Four disciplines, one goal: being visible where people actually search. A GEO audit looks at all of them at once.
| Acronym | Full name | Where it works | Goal |
|---|---|---|---|
| SEO | Search Engine Optimizationoptimization for search engines | Classic Google and Bing results | High positions in the list of links |
| AEO | Answer Engine Optimizationoptimization for answers | Featured snippets, voice search | Land in the direct answer |
| GEO | Generative Engine Optimizationoptimization for generative AI | ChatGPT, Gemini, Claude, Perplexity, AI Overviews | Be cited in AI answers |
| AIO | AI Optimizationoptimization for AI | The whole AI search ecosystem | So AI understands, trusts and recommends the brand |
AI positioning
AI changes the rules of SEO. The user gets a ready-made answer - and a brand is either in it or out of sight.
AI positioning is the work that makes your brand visible and recommended in AI tools: ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews. A GEO audit shows the starting point and where the biggest potential lies.
How AI affects SEO
Language models synthesize an answer from many sources instead of showing a list of links. What counts is whether your content is citable and credible - not just its rank.
Where visibility counts
In AI chatbots and assistants, in Perplexity results, and in AI Overviews summaries at the top of Google. That is increasingly where the user's decision is made.
Generative engine optimization
The core of the audit: getting AI to cite your brand when it builds an answer for a user.
What is generative engine optimization?
It is optimizing a brand's content and presence for large language models so they cite it in generated answers. It is not about link position, but about being a source of knowledge for AI.
What are the benefits?
More citations in AI answers, a stronger brand narrative and a real competitive edge where rivals are not yet acting deliberately.
The role of language models
Language models decide which sources make it into an answer. GEO is the work of making content clear, consistent and trustworthy for them.
The future of SEO
SEO is not going away - it merges with GEO and AIO. Brands that prepare for this shift earlier will build a lasting advantage in AI results.
What a GEO audit covers
One report that combines AI positioning, GEO and classic SEO - and ends with a list of concrete actions.
Citability in AI (GEO)
Whether and in what context ChatGPT, Gemini, Claude and Perplexity mention your brand in answers.
Google AI Overviews (AIO)
How your brand appears in the AI summaries at the top of Google search results.
Competitor benchmark
Who AI recommends instead of you, on which queries, and why they win.
Language models (LLM)
Content analysis for AI: what the models understand about your brand and what they are missing.
SEO content diagnostics
Indexability, structure and data that AI uses as a source when synthesizing an answer.
Technical SEO recommendations
A prioritized plan: what to fix first to grow visibility in AI and in Google.
See what AI says about your brand.
A GEO audit in four steps
Queries
We set the queries and categories where your brand should be visible to AI.
Measurement
We check citability and narrative across ChatGPT, Gemini, Claude, Perplexity and AI Overviews.
Benchmark
We compare you with competitors and score the AI positioning, GEO and SEO layers.
Recommendations
You get a report with a prioritized action plan for the coming weeks.
FAQ about GEO audits
What is a GEO audit?▾
It is an analysis of your brand's visibility in AI search - it checks whether and how ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews describe and recommend your brand, and how you compare to competitors.
What is generative engine optimization?▾
Generative engine optimization (GEO) is optimizing a brand's content and presence so language models cite it in generated answers. Unlike SEO, it is not about link position but about being a source AI synthesizes its answer from.
What is AI positioning?▾
It is the work that makes a brand visible and recommended in AI tools such as ChatGPT, Perplexity or Google AI Overviews. A GEO audit shows the starting point and the priorities.
How does a GEO audit differ from classic SEO?▾
Classic SEO builds positions in Google's list of links. A GEO audit extends that with the AI layer - it shows citability in AI answers and how language models understand your brand. The SEO foundation still matters.
What is a competitor benchmark?▾
It shows which brands AI recommends instead of you, on which queries and why. You learn where you have a real edge and where there is a gap to close.
How do you monitor a brand's presence in AI?▾
Presence in AI is monitored on a recurring basis by checking a brand's citability and narrative in ChatGPT, Gemini, Claude, Perplexity and AI Overviews for selected queries. A GEO audit sets the baseline for such monitoring.
See what AI says about your brand.
See your visibility across AI, GEO and SEO - with a competitor benchmark and an action plan. One-off payment, no subscription.